Leading Regional Wireless Carrier Reduces Mobile Spam with Cloudmark

Delivers Enhanced Protection against Messaging Threats; Increases Customer Satisfaction

SAN FRANCISCO—May 5, 2015—Cloudmark, Inc., a trusted leader in intelligent network security, today announced that a leading regional wireless carrier has dramatically reduced mobile spam using Cloudmark Security Platform. The carrier is currently using Cloudmark to detect and block email-to-SMS spam. The carrier’s customers are also now able to report unsolicited SMS messages to the Spam Reporting Service (SRS), which is powered by Cloudmark. 

Before implementing Cloudmark, the carrier was unable to monitor or detect SMS spam messages. As a result, high volumes of spam traffic were negatively impacting both its network and the reliability of its services. The carrier sought to protect its subscribers and its network from mobile threats while reducing unnecessary traffic on its network. Within just months, the carrier has blocked more than 20 million messages, helping increase customer satisfaction and reduce complaints related to unsolicited messages. 

The carrier is also participating in a global Spam Reporting Service, powered by Cloudmark, which receives messaging spam reports reported by mobile subscribers from participating mobile networks around the world. Feedback from subscribers who forward unsolicited messages, most commonly by typing ‘7726’ or ‘SPAM,’ is aggregated, analyzed and incorporated into the system. This on-network and off-network data gives operators the ability to understand the extent of spam originating from, entering and leaving their networks. 

“Unsolicited SMS messages can expose cellular users to threats such as phishing, malware and viruses,” said Ronaldo Venci, vice president of Americas Sales, Cloudmark. “This traffic can also consume resources and negatively impact customer satisfaction. With our solution, the carrier has been able to quickly address the flood of unwanted messages on their network, reducing strain on its infrastructure and enhancing its customers overall experience with its network.” 

“Unwanted messages can range from being a nuisance to a security risk, and customers rely on their mobile operator to address the problem,” said Steven K. Berry, president & CEO, Competitive Carriers Association. “I’m glad to see this regional carrier has made tremendous progress combating spam messages and its participation in the spam reporting service will help other carriers gain a deeper understanding of abusive traffic. Our association will continue to help competitive carriers find solutions to challenges like messaging threats, and I am pleased that Cloudmark is working with carriers on this issue.” 

About Cloudmark

Cloudmark is a trusted leader in intelligent threat protection against known and future attacks, safeguarding 12 percent of the world’s inboxes from wide-scale and targeted email threats. With more than a decade of experience protecting the world’s largest messaging environments, only Cloudmark combines global threat intelligence from a billion subscribers with local behavioral context tracking to deliver instant and predictive defense against data theft and security breaches that result in financial loss and damage to brand and reputation. Cloudmark protects more than 120 tier-one service providers, including Verizon, Swisscom, Comcast, Cox and NTT, as well as tens of thousands of enterprises.

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